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Top Ten Tips to Get the Most Out of Your WordPress Site

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If you have a personal or professional blog, and you’re not quite sure what steps you should to make it the best it can be, then we’ve put together ten simple tips to help you get the most out of your WordPress site.

Customise the appearance of your website

If you want your site to be memorable, then you have to give it a unique look.  Thankfully, you can easily change the look of your website or blog with a theme.  There are literally thousands of free and premium WordPress themes for you to choose from, so you can make your site your own without spending hours editing CSS.

Optimise your site for search engines

One of the best ways to get visitors to your website is to make sure it is optimised for search engines.  SEO is constantly evolving, but using a plugin like Yoast SEO, which is regularly updated to keep up with the industry’s best practices, can help your site rank well in search engines.

Establish a presence on social media

In addition to your website, you need to set up accounts on various social networks like Facebook, Instagram, Twitter, YouTube, and Pinterest.  Social media allows you to interact with your readers, and it can also help you drive new visitors to your site.

Monetize your blog

If you need to cover the costs associated with your website, then you should monetize your site.  To earn money from your blog, you can place advertising on your website, offer premium content, sell branded merchandise, incorporate affiliate marketing, and more.

Improve your site’s speed

If your blog takes forever to load, you’re likely to lose visitors quickly.  Thankfully, you can easily improve your website’s speed with the help of a caching plugin like W3 Total Cache, a tool that will serve the majority of your readers static versions or your dynamic pages.

Check out your competition

When you need inspiration, take some time to find out what other bloggers in your niche are doing.  By seeing what your competition is up to, you can get some ideas about how to improve the look and functionality of your site, interact with your readers in a better way, or offer new types of content to your visitors.

Keep your installation secure

Unfortunately, hackers will probably try to gain access to your site to use your email account to send spam, add malicious code to your blog, or steal information about your customers or users.  Thankfully, there are lots of steps you can take to make your website more secure, such as keeping your version of WordPress, as well as your theme and any plugins you may use, up to date.  Also, using strong passwords and avoiding default usernames like admin are excellent ways to make your site less vulnerable.

Regularly review your sites statistics and analytics

In order to know which topics are most popular with your readers, you need a tool to help you track and analyse your site’s traffic.  Whether you use Google Analytics or a plugin like WP Statistics, reviewing your website statistics on a regular basis will help you understand your visitors, the content that drives them to your blog, and the channels they use to access your site.

Regularly back up your site

If you don’t want to risk losing all of your hard work, then you have to create backups of your blog on a regular basis.  Thankfully, you can use a plugin like blogVault Real-time Backup which will automatically make a backup of your website every week.

Listen to feedback

Whether it’s chatter on social media, comments on your blog, or site statistics, it’s important to pay attention to the feedback you’re getting about your website.  If you’re receiving a lot of positive messages about a particular article, or your analytics show that a certain blog is getting an unusual amount of traffic, then you should consider generating similar content.